Cyber Monday Set To Be As Big As Black Friday

Black Monday is now synonymous with the Thanksgiving season, but Cyber Monday is set to be as big as Black Friday, as the two crash into each other over the weekend. With the official Black Monday falling on Friday 25 November, Cyber Monday lands the following Monday 28 November this year it promises to be one of the biggest sales weeks of the year.

What The Heck Is Cyber Monday?

Cyber Monday

We all know Black Friday but you can be forgiven for not being up to speed with Cyber Monday. Okay, so it’s been with us since 2005 but it’s still a relatively recent development. For those of you who know all about it, you’ve probably taken advantage of the sales season to its fullest and kudos to you for rocking the sales season.

For others who aren’t totally tuned into the sales season, let me tell you what’s happening right now. The Black Friday we all know about will fall on Friday 25 this year with some retailers already discounting their products from today, such as Amazon launching their ‘The Black Friday Sale’ from midnight on Monday, November 14 to 23:59 on Friday, November 25.

Cyber Monday is an additional day bolted onto the Thanksgiving weekend that follows Black Friday. This year Monday 28th November. So what’s the point of Cyber Monday?

Traditionally Americans take off the Friday following Thanksgiving making a long weekend and retailers starting cutting prices to draw in holiday trade to kick start the Christmas shopping season. That’s totally cool but there was one more trick up the sleeves of the retailers.

After the festivities and long weekend working Americans returned to work but that does stop them shopping right? No, that’s where Cyber Monday burst onto the scene with retailers offering online discounts that workers could take advantage of while sitting at their desk.

What To Expect Of Cyber Monday.

Cyber Shopping

Much like the Black Friday, the Cyber Monday will offer many different items at discount like fashion and travel, but expect more focus on electronic goods and gadget from TVs to Phones.

It may not be as big as Black Friday but Cyber Monday is still a major player in the sales season, and the previous advice remains valid. Following the simple steps and you can bring the bargains to you. Sign up to store newsletters and let them send you details of all their offers, and of course, follow their social marketing on Facebook and Twitter to get your bargains.

Final Thoughts

As I was writing this piece I stumbled on a couple of interesting facts, or at least I believe them to be facts. Perhaps if anyone out there knows better, you could set me straight?

From November 27, 2016, the Sunday in between Thanksgiving weekend will be known as ‘Sofa Sunday‘. The idea being that as we celebrate Thanksgiving and sit down to digest our turkey dinner, we can continue shopping using our mobile devices from the comfort of the sofa.

Also, from this year December 3, 2016, will be designated ‘Small Business Saturday‘. The idea introduced by American Express is for consumers to support their local retailers.

I can certainly see why supporting your local business can be beneficial for everyone concerned, and I also see that making it easy for people to shop using all types of media can make life easier. But I can’t help thinking back to a simpler time. A time when Sunday, for example, was a day of rest.

I don’t necessarily mean this is any religious sense but I’ve always found it positive and rejuvenating to have a certain time to switch off. In this constantly connected, and over-worked world, where we’re permanently attached to some kind of data flow it’s increasingly difficult to disconnect and smell the coffee.

As Timothy Leary said in 1966, “Turn on, Tune in, Drop out”. In the modern age, we should reword this as “Turn off, Tune out, Discount from data, and Relax”

Just a thought guys….

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carl scutt
carl scutt
Carl's the founder and editor of discountwatchstores.com. His background's in Technology and Internet Marketing. He currently lives in southern Spain. Learn more about him here, and connect with him on Twitter, Facebook, Google+.
Cyber Monday Set To Be As Big As Black Friday
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